One of the questions we get asked most often is how Sported ended up carrying more than 70 triathlon and endurance brands. The honest answer is that we never set out to build a range of 70 brands. When...
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You are an IronMan. How a YouTube video planted a seed that took ten years to bloom The idea didn't start with a training plan or a race calendar. It started in a university library in Norway, somewhere between...
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TRAINING + RECOVERY - LEVER MOVEMENT Why summer running is harder than it looks and how to keep training through it without burning out or breaking down. You head out for what should be an easy run. The pace...
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Date: 23 May 2026 | Location: Pamplona, Spain Not every race is perfect. And maybe we learn more from the ones that do not go as planned. I signed up for T100 Spain a couple of weeks before the...
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By David Hunt, Sported Coaching There are few better ways to start the day than an early morning open-water swim. Recently, while spending time in Portugal, I headed down to the beach before breakfast for a swim in the...
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It's been an outstanding weekend of racing across the endurance world, with multiple elite performances from athletes using EZ Gains systems in some of the most competitive events on the calendar. From Ironman Lanzarote to T100 Pamplona and Challenge...
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My first overall win. Where to begin. Back in 2019, when I was living in Shanghai, I remember a group of friends signing up for Ironman 70.3 Shanghai Chongming. At the time I had just bought a second-hand road...
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For runners, knee pain is one of the most common reasons training gets derailed. That dull ache around the kneecap during a run, the stiffness after sitting for an hour, the grinding sensation on the stairs. If this sounds...
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As athletes, we’re constantly pushing ourselves to improve, striving for that next personal best or that elusive victory. Training cycles can be intense, demanding focus and dedication. But even the most finely tuned engine needs a break to function...
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Forget the myth of the single "peak year" - science shows your endurance journey is a multi-decade arc, and your training dictates how slowly the performance curve declines. Here’s how to stack the odds in your favor against time,...
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Date: 19 April 2026 | Location: Valencia, Spain I had booked the race in April 2025: my 25 years old son Alex convinced me to do it, as he had decided to enroll with a friend and his dad. It would be...
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Sported Coaching wrapped up the season in style with a 3-day training camp at the Oceanic Hotel in Khorfakkan, bringing together both new and existing team members for a weekend of focused training, learning, and team connection. Set against...
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